Overview

Complete brand creation for an organic lifestyle brand, from naming and strategy to visual identity and copy.

The Idea

Keepos was conceived as a contemporary interpretation of organic living — clean, natural, and quietly expressive.

Brand Direction

A balance between nature and modernity.
Earthy tones paired with vibrant accents, playful typography, and a refined visual system designed to feel both timeless and alive.

Visual Identity

A cohesive identity system including logo design, color palette, typography, and simple illustrative elements — all working together to reflect the purity of the products and the personality of the brand.

The Outcome

A distinctive, flexible brand identity that communicates clarity, warmth, and confidence from day one.